Analyzing Social Media Networks with NodeXL: Insights from a Connected World

Analyzing Social Media Networks with NodeXL: Insights from a Connected World

Ben Shneiderman

studying Social Media Networks with NodeXL deals backgrounds in info stories, desktop technological know-how, and sociology. This booklet is split into 3 components: examining social media, NodeXL educational, and social-media community research case experiences.
Part I offers historical past within the historical past and ideas of social media and social networks. additionally incorporated this is social community research, which flows from measuring, to mapping, and modeling collections of connections. the following half specializes in the distinct operation of the loose and open-source NodeXL extension of Microsoft Excel, that is utilized in all routines all through this e-book. within the ultimate half, each one bankruptcy provides one kind of social media, resembling electronic mail, Twitter, fb, Flickr, and Youtube. additionally, there are descriptions of every procedure, the character of networks whilst humans have interaction, and kinds of study for picking out humans, records, teams, and events.

*Walks you thru NodeXL, whereas explaining the speculation and improvement at the back of each one step, delivering takeaways which can practice to any SNA

*Demonstrates how visible analytics examine could be utilized to SNA instruments for the mass marketplace

*Includes case experiences from researchers who use NodeXL on well known networks like e mail, fb, Twitter, and wikis

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